I can’t believe I’m saying this, but…2022 is almost at an end! Does anyone else have difficulty stopping to celebrate and appreciate the milestones & goals you reach throughout the year? I think it’s important to celebrate these accomplishments, which is why, as we reflect on 2022, I wanted to take a moment to share with you all that happened this year! Here are some we are most proud of as a team:
1. WON THE 2022 BEAUTY INNOVATION AWARD FOR BEST NATURAL SKINCARE PRODUCT OF THE YEAR
This awards program aims to evaluate and recognize the most outstanding
and innovative companies, services, and products revolutionizing and advancing the Beauty industry. In November 2022, the whole Apoterra line was awarded for Best Natural Skin Product of the Year.
Why did they choose Apoterra?
- Commitment to high quality, fresh ingredients for maximum potency
- Freshness guarantee and in-depth transparency with the batch system
- Effective formulas made with natural, clean & sustainably sourced ingredients
- Cruelty-free and made with certified organic ingredients (either USDA
or Eco-cert certification)
We are proud to represent trustworthy, transparent, and effective natural skincare innovation!
2. NOW AVAILABLE IN MORE LOCATIONS THAN EVER
This has definitely been a year for expansion. In 2022, we launched our best selling products in all Heyday spa locations—as well as signing up 46 other Apoterra partners across the country, including many licensed estheticians! This expansion will help you to purchase Apoterra products locally and get the personalized guidance you deserve, as well as having the opportunity to get transformative Apoterra facials at many partner locations. This expansion allows for Apoterra products to be more accessible for many of you. Plus, you can support your local stores by shopping local! (find us near you)
3. PLANTED 25,000 TREES IN 2022!
Because of your support, an estimated 25,000 trees will be planted through our partnership with Trees for the Future, where we donate the cost of planting one tree for each product sold. This helps both Apoterra and our customers to reduce our carbon footprints! For every product you purchased, the tree that you planted:
- Helps absorb 48 pounds of carbon dioxide per year
- Produces enough oxygen for 2 people per year
- Helps reduce erosion and recharge ground water
When you shop with Apoterra, you are making a positive impact.
4. JOINED PACT RECYCLING COLLECTIVE
A large part of the carbon footprint coming from the skincare industry is due to consumers throwing away hard-to-recycle packaging. We joined PACT Recycling collective to give our customers the options to recycle skincare empties—of any brand—via mail or drop-off boxes.
We offer a 15% discount for those who participate in recycling (any brand) empties through PACT!
5. CHOOSING A NEW MOTTO THAT REFLECTS OUR HEART AS A COMPANY
We have recently announced our new motto: “Putting the Care in Skincare.” This motto represents so many aspects of Apoterra: our commitment to skin wellness & health, customer service that includes skin consultations and guidance, elevating skin care to a moment of self-care, and our commitment to sustainability. Leading into 2023, we hope to improve busy individuals’ lives by making skincare about wellness and self-care, as well as caring for the future health of our planet.
6. EXPANDING OUR CUSTOMER CARE OPTIONS
In addition to support via chat and email, we launched complimentary video consultations with our skin pros to help you get the best care, even if seeing a skin professional would not be otherwise accessible.
Not sure why your skin is freaking out? Need help choosing a product or routine? Not sure how to use a product? We got you! You can now access one-on-one video consultation with a licensed esthetician for FREE. (Book here.)
7. RELEASING 6 NEW PRODUCTS + NEW GIFT SETS
After many requests, we recently expanded our body care line to include our functional aromatherapy line - the Luminous Body Collection. This collection includes two lush, long-lasting body bars and two “oil-to-milk” emulsifying body oils (for quick and easy absorption), all with stress-reducing aromatherapeutic blends.
We also made our signature tulsi blend available for on-the-go stress management through our Adaptogenic Aromatherapy Roll On. And our newest accessory might be our favorite: this gorgeous Masking Bowl and Copper Spoon set is sustainably handmade by local artisans.
We also released 6 new gift sets to help you shop for curated skincare experiences and save on your favorite bundles! (Shop body care gift sets.)
8. CELEBRATING 10 YEARS OF APOTERRA SKINCARE
This fall, we celebrated 10 years as a natural and sustainable skincare company. From Apoterra’s humble beginnings as a one-woman Etsy shop 10 years ago, the weight of this achievement is not lost on us! Although we’re very glad to have expanded our team, production studio, and skincare line over the years, it is so special to have made it 10 years in the industry without changing the important things: our values, our quality & freshness guarantee, our holistic herbalist approach to skin health, and our commitment to sustainability and inclusivity. We are so grateful to the community of Apoterra lovers who have sustained us over the years.
9. CONTINUING TO GROW A POSITIVE, SUPPORTIVE COMMUNITY
We have so many positive interactions with the Apoterra community every day—your encouragement is what keeps us moving. As we wrap up our 2022 reflections, here are some of our favorite responses from YOU this year!
“I will always be an Apoterra girl. Thank you!!” - Ana B.
“Great products and amazing quality. Love my experience every time I shop here! Great customer service. Easy website to follow.” - Esperanza M.
“Love the feel and results.”- Candace L.
“Effective Products & Customer Experience. Apoterra provides very responsive & helpful customer service…The products are effective, natural & support earth's sustainability." - Lisa P.
"Apoterra is amazing small batch natural skincare I trust. Been using Apoterra for a few months and I am obsessed!!!!" - Chanelle J.
“Incredible and inspiring skin care company! I love the ethos behind this company as well as the incredible and amazing crafted products! I could not recommend this company enough!!!” - Adrianne O.
Thank you for 2022! We hope to stay a part of your life in 2023.