\ˈa-pō\ ter·ra : from the earth
#KINDNESSCOUNTS

#KINDNESSCOUNTS

 For every purchase made December 11th through December 22nd, we will be donating a product to the Shoebox project. We decided to give back this holiday season by sharing the gift of what we do best: natural skincare.  We have partnered with Verunka Vlkova-Fierro, one of the NYC coordinators for the The Shoebox Project for Shelters. 
December 11, 2017 by Dominique Caron
ENVIRONMENTALISM IS NOT A DIRTY WORD:  WHY WE VALUE BEING AN ECO-FRIENDLY SKINCARE COMPANY

ENVIRONMENTALISM IS NOT A DIRTY WORD: WHY WE VALUE BEING AN ECO-FRIENDLY SKINCARE COMPANY

When Dominique founded Apoterra (formely Caru) in 2012, she had a few goals in mind. One was to create a holistic, natural and non-toxic skin care line that worked to clear and maintain her sensitive, combination and acne-prone skin.  But just as importantly, it was also vital to her that the line be sustainable and ethical --- from ingredient sourcing to the package design.
April 22, 2017 by Sacha Caron